It is always a great achievement when we can affirm that something has been done according to one strategic plan, goal or thought.
In the sixth and last of a series of articles focused on Innovation Culture, the focus is on a process called Market Intelligence.
Please follow the link to read the article published at InnovationManagement.se: Market Intelligence Oriented Culture: a Key Driver for Innovation
Article is co-written by Rui Patricio, George Leal Jamil & Antonio Rocha.
Also, find here a list of previously published articles and posts