Confusion and frustration (questioning of directions and methods) among staff and management and unsatisfactory results no matter how hard people work because our organization does not have a clear innovation strategy aligned with organizational goals.
CONTINUE TO GROW Solution
- Identify the needs, expectations and requirements of the key stakeholders (employees, top management, shareholders, customers, partners, suppliers, …).
- Define an innovation strategy aligned with the vision and the organizational culture and is widespread among all employees.
- Provide a shared way to communicate or a shared understanding of the innovation requirements.
- Define the objectives that the organization wants to achieve in terms of innovation and then set targets and evaluation criteria.